Sterling Road
General contacts
Investor type
VC
Founded
2017
AUM
-
Location
United States
Investor profile last updated: 02 April, 2022
Profile
Sterling Road only invests in B2B startups at the pre-seed stage. In most cases, the product is live with at least one customer at the time of Sterling Road’s investment. Before investing, we meet every 2 weeks discussing: Goals, Recruiting and Fundraising. After about 3 months, and assuming mutual interest, the first investment would be made, usually $150k.
Industry
Contacts
Name
Title
Email
Social Networks
Investment-team contacts for Sterling Road — including verified work emails and LinkedIn profiles — are available to Private Equity List subscribers.
Instant access on the web. Plans from $129/month — see pricing.
Instant access on the web. Plans from $129/month — see pricing.
Contacts sourced from the firm's website and LinkedIn, re-verified on a rolling cycle. Spot a stale contact, or none at all? Report it — we re-run that firm within 48h and get back to you.
FAQs about Sterling Road
Is Sterling Road a venture capital or private equity firm?
Sterling Road is a venture capital firm. It backs companies at Seed, writing tickets of $1-5 m.
Where is Sterling Road located?
Sterling Road is located in United States.
When was Sterling Road founded?
Sterling Road was founded in 2017.
What sectors and industries does Sterling Road invest in?
Sterling Road invests in companies and startups in Business Services (B2B), Fintech, SaaS, Software.
What is Sterling Road geographical focus of investments?
Sterling Road invests in companies and startups in North America.
At what stages of companies and startups does Sterling Road typically invest in?
Sterling Road invests in companies and startups at Seed.
What is the usual amount of Sterling Road investment?
Sterling Road usually invests $1-5 m on average.
What are the contacts of Sterling Road?
Sterling Road can be reached through its website sterlingroad.com, its LinkedIn page and its X account. Its general enquiries address is ash@sterlingroad.com. Cold-mailing a general inbox rarely reaches a partner, so Private Equity List also lists the investment-team contacts for Sterling Road — names, roles, verified work emails and LinkedIn profiles — available on a Pro plan from $129/month (see pricing). Contacts are sourced from the firm's website and LinkedIn and re-verified on a rolling cycle. Spot a stale contact, or none at all? Report it — we re-run that firm within 48h and get back to you.
Can I access Sterling Road data via API or MCP?
Yes. Every field on this page — profile, funds, investment criteria, portfolio and investment-team contacts — is available programmatically through the Private Equity List REST API and MCP server, so AI assistants such as Claude and ChatGPT can query Sterling Road directly instead of scraping this page. One subscription covers both the web app and machine access — see API & MCP.
When was the Sterling Road profile last updated?
Private Equity List re-verifies investor profiles on a rolling cycle, pulling from the firm's own website and LinkedIn rather than a one-off import. This profile was last updated on 02 April, 2022. Something out of date here? Report it — we re-run that firm within 48h and get back to you.