Starwood Capital Group

Investor type

PE / VC

Founded

1991

AUM

$120 000 M

Location

Greenwich, Connecticut, United States

$100+ m

Investment Ticket

3-5 years

Investment Horizon

Pre-seed, Seed, Series A, Series B, Late Stage (Series C+)

Investment Stage

IPO, Strategic acquisition, Sale to trade, Pre-defined exit, Trade Sales, Mergers and Acquisitions, Multiple feasible Exits

Exit Strategy

Investor profile last updated: 27 July, 2026

Profile

Starwood Capital Group is a private investment firm with a primary focus on global real estate. Founded in 1991 by Chairman and CEO Barry Sternlicht, Starwood Capital's hallmark is to invest opportunistically, moving between asset classes, geographies and positions in the capital stack as the firm perceives risk/return dynamics to be evolving. To execute this strategy, Starwood Capital has built up asset-class and geographic expertise in our target markets. In its pursuit of the most compelling opportunities globally, Starwood Capital has invested in more than 30 countries, ranging from the Americas to Europe to Asia. Starwood Capital is led by seasoned professionals who have successfully navigated all stages of the real estate investment cycle, with dedicated teams focused on acquisitions, asset management, capital markets, capital raising/investor relations and accounting. Further information is available at starwoodcapital.com

Industry

Fashion/Beauty Financial Services Fintech Marketing and Advertising Media and Entertainment Real Estate SaaS Security Software Transportation Travel Retail

Region of investment

North America Europe

Starwood Capital Group Funds

Name Type
Questionare
Industry
Questionare
Stage
Questionare
Region
Size AUM Launch date
Starwood Capital Global Hospitality Fund II (Hotel II)
Private Equity (PE)
Fashion/Beauty
Financial Services
Fintech
Real Estate
SaaS
Security
Software
Transportation
Travel
Series B
Late Stage (Series C+)
North America
Europe
$5-10 m
$965 M
November 2010
Starwood Distressed Opportunity Fund IX
Private Equity (PE)
Fashion/Beauty
Financial Services
Fintech
Real Estate
SaaS
Security
Software
Transportation
Travel
Series B
Late Stage (Series C+)
North America
Europe
$5-10 m
$4200 M
June 2013
Starwood Global Opportunity Fund X (SOF X)
Private Equity (PE)
Fashion/Beauty
Financial Services
Fintech
Retail
SaaS
Security
Software
Transportation
Travel
Series B
Late Stage (Series C+)
North America
Europe
$5-10 m
$5600 M
March 2015
Starwood Global Opportunity Fund XI (SOF XI)
Private Equity (PE)
Fashion/Beauty
Financial Services
Fintech
Real Estate
SaaS
Security
Software
Transportation
Travel
Series B
Late Stage (Series C+)
North America
Europe
$5-10 m
$7500 M
October 2018
Starwood Global Opportunity Fund XII (SOF XII)
Private Equity (PE)
Fashion/Beauty
Financial Services
Fintech
Real Estate
SaaS
Security
Software
Transportation
Travel
Series B
Late Stage (Series C+)
North America
Europe
$5-10 m
$10000 M
October 2021
Starwood European Real Estate Debt Finance II (SEREDF II)
Private Equity (PE)
Fashion/Beauty
Financial Services
Fintech
Real Estate
SaaS
Security
Software
Transportation
Travel
Series B
Late Stage (Series C+)
North America
Europe
$5-10 m
$2860 M
June 2025

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FAQs about Starwood Capital Group

Starwood Capital Group is located in Greenwich, Connecticut, United States.
Starwood Capital Group was founded in 1991.
Starwood Capital Group invests in companies and startups in Fashion/Beauty, Financial Services, Fintech, Marketing and Advertising, Media and Entertainment, Real Estate, SaaS, Security, Software, Transportation, Travel, Retail.
Starwood Capital Group invests in companies and startups in North America, Europe.
Starwood Capital Group invests in companies and startups at Pre-seed, Seed, Series A, Series B, Late Stage (Series C+).
Starwood Capital Group usually invests $100+ m on average.
Starwood Capital Group has around $120 000m assets under management.
Starwood Capital Group last fund was created/launched in 2025-06-03