Princeton Ventures
General contacts
Investor type
PE
Founded
2019
AUM
$1 300 M
Location
Dallas, Texas, United States
Investor profile last updated: 18 September, 2025
Profile
Princeton Equity Group is an experienced franchise and multi-location investor, having sponsored investments in admired, growth-oriented brands in the consumer, healthcare, and business services industries. Our focus on franchise and multi-location business models allows us to speak the same language as the management teams with which we partner and add significant value.
Please see Princeton Equity Group's Terms of Use at: https://princetonequity.com/terms-of-use/
Industry
Princeton Ventures Funds
| Name | Type |
|
|
|
Size | AUM | Launch date |
|---|---|---|---|---|---|---|---|
|
Princeton Equity Partners I
|
Private Equity (PE)
|
Fashion/Beauty
Healthcare Services
SaaS
Software
Sports/SportsTech
HealthTech
|
Series B
Late Stage (Series C+)
|
North America
|
$5-10 m
|
$350 M
|
June 2021
|
|
Princeton Equity Partners II, L.P.
|
Private Equity (PE)
|
Fashion/Beauty
Financial Services
Fintech
Healthcare Services
SaaS
Software
|
Series B
Late Stage (Series C+)
|
North America
|
$5-10 m
|
$575 M
|
August 2023
|
Contacts
Name
Title
Email
Social Networks
Investment-team contacts for Princeton Ventures — including verified work emails and LinkedIn profiles — are available to Private Equity List subscribers.
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Instant access on the web. Plans from $129/month — see pricing.
Contacts sourced from the firm's website and LinkedIn, re-verified on a rolling cycle. Spot a stale contact, or none at all? Report it — we re-run that firm within 48h and get back to you.
FAQs about Princeton Ventures
Is Princeton Ventures a venture capital or private equity firm?
Princeton Ventures is a private equity firm. It backs companies at Series B and Late Stage (Series C+), writing tickets of $10-50 m.
Where is Princeton Ventures located?
Princeton Ventures is located in Dallas, Texas, United States.
When was Princeton Ventures founded?
Princeton Ventures was founded in 2019.
What sectors and industries does Princeton Ventures invest in?
Princeton Ventures invests in companies and startups in Fashion/Beauty, Financial Services, Fintech, Healthcare Services, SaaS, Software, Sports/SportsTech, HealthTech.
What is Princeton Ventures geographical focus of investments?
Princeton Ventures invests in companies and startups in North America.
At what stages of companies and startups does Princeton Ventures typically invest in?
Princeton Ventures invests in companies and startups at Series B, Late Stage (Series C+).
What is the usual amount of Princeton Ventures investment?
Princeton Ventures usually invests $10-50 m on average.
What is the amount of assets of under management (AUM) for Princeton Ventures?
Princeton Ventures has around $1 300m assets under management.
When was Princeton Ventures last fund created?
Princeton Ventures last fund was created/launched in 2023-08-10
What are the contacts of Princeton Ventures?
Princeton Ventures can be reached through its website princetonequity.com and its LinkedIn page. Its general enquiries address is info@princetonequity.com. Cold-mailing a general inbox rarely reaches a partner, so Private Equity List also lists the investment-team contacts for Princeton Ventures — names, roles, verified work emails and LinkedIn profiles — available on a Pro plan from $129/month (see pricing). Contacts are sourced from the firm's website and LinkedIn and re-verified on a rolling cycle. Spot a stale contact, or none at all? Report it — we re-run that firm within 48h and get back to you.
Can I access Princeton Ventures data via API or MCP?
Yes. Every field on this page — profile, funds, investment criteria, portfolio and investment-team contacts — is available programmatically through the Private Equity List REST API and MCP server, so AI assistants such as Claude and ChatGPT can query Princeton Ventures directly instead of scraping this page. One subscription covers both the web app and machine access — see API & MCP.
When was the Princeton Ventures profile last updated?
Private Equity List re-verifies investor profiles on a rolling cycle, pulling from the firm's own website and LinkedIn rather than a one-off import. This profile was last updated on 18 September, 2025. Something out of date here? Report it — we re-run that firm within 48h and get back to you.