Princeton Ventures
General contacts
Investor type
PE
Founded
2019
AUM
$1 300 M
Location
Dallas, Texas, United States
$10-50 m
Investment Ticket
3-5 years
Investment Horizon
Series B,
Late Stage (Series C+)
Investment Stage
Sale to strategic investor,
IPO,
M&A,
Add-on acquistions
Exit Strategy
Investor profile last updated: 27 July, 2026
Profile
Princeton Equity Group is an experienced franchise and multi-location investor, having sponsored investments in admired, growth-oriented brands in the consumer, healthcare, and business services industries. Our focus on franchise and multi-location business models allows us to speak the same language as the management teams with which we partner and add significant value.
Please see Princeton Equity Group's Terms of Use at: https://princetonequity.com/terms-of-use/
Industry
Region of investment
Princeton Ventures Funds
| Name | Type |
|
|
|
Size | AUM | Launch date |
|---|---|---|---|---|---|---|---|
|
Princeton Equity Partners I
|
Private Equity (PE)
|
Fashion/Beauty
Healthcare Services
SaaS
Software
Sports/SportsTech
HealthTech
|
Series B
Late Stage (Series C+)
|
North America
|
$5-10 m
|
$350 M
|
June 2021
|
|
Princeton Equity Partners II, L.P.
|
Private Equity (PE)
|
Fashion/Beauty
Financial Services
Fintech
Healthcare Services
SaaS
Software
|
Series B
Late Stage (Series C+)
|
North America
|
$5-10 m
|
$575 M
|
August 2023
|
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FAQs about Princeton Ventures
Where is Princeton Ventures located?
Princeton Ventures is located in Dallas, Texas, United States.
When was Princeton Ventures founded?
Princeton Ventures was founded in 2019.
What sectors and industries does Princeton Ventures invest in?
Princeton Ventures invests in companies and startups in Fashion/Beauty, Financial Services, Fintech, Healthcare Services, SaaS, Software, Sports/SportsTech, HealthTech.
What is Princeton Ventures geographical focus of investments?
Princeton Ventures invests in companies and startups in North America.
At what stages of companies and startups does Princeton Ventures typically invest in?
Princeton Ventures invests in companies and startups at Series B, Late Stage (Series C+).
What is the usual amount of Princeton Ventures investment?
Princeton Ventures usually invests $10-50 m on average.
What is the amount of assets of under management (AUM) for Princeton Ventures?
Princeton Ventures has around $1 300m assets under management.
When was Princeton Ventures last fund created?
Princeton Ventures last fund was created/launched in 2023-08-10