Mercato Partners
General contacts
Investor type
VC / PE
Founded
2007
AUM
$1 000 M
Location
Salt Lake City, Utah, United States
Investor profile last updated: 21 February, 2026
Profile
We have had the privilege of partnering with visionary entrepreneurs and teams as they build transformational companies. While much has changed since we opened our doors in 2007, our commitment to fund the extraordinary has not wavered. We are more energized than ever to seek out the next generation of great American companies that will disrupt their industries and forever change how we learn, work and live—for the better.
Industry
Mercato Partners Funds
| Name | Type |
|
|
|
Size | AUM | Launch date |
|---|---|---|---|---|---|---|---|
|
Savory Fund II
|
Venture Capital (VC)
|
Food and Beverage
Foodtech
|
Seed
Series A
|
North America
|
$5-10 m
|
$100 M
|
January 2025
|
|
Mercato Partners Traverse Fund IV
|
Private Equity (PE)
|
Business Services (B2B)
Financial Services
Fintech
Healthcare Services
SaaS
Security
Software
AI
Infrastructure
HealthTech
Deeptech
|
Series B
|
North America
|
$5-10 m
|
$400 M
|
February 2023
|
|
Savory Fund I
|
Venture Capital (VC)
|
Business Services (B2B)
Consumer Products
Consumer Services (B2C)
Food and Beverage
Foodtech
Retail
|
Pre-seed
Seed
|
North America
|
$5-10 m
|
$90 M
|
June 2020
|
Contacts
Name
Title
Email
Social Networks
Investment-team contacts for Mercato Partners — including verified work emails and LinkedIn profiles — are available to Private Equity List subscribers.
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Instant access on the web. Plans from $129/month — see pricing.
Contacts sourced from the firm's website and LinkedIn, re-verified on a rolling cycle. Spot a stale contact, or none at all? Report it — we re-run that firm within 48h and get back to you.
FAQs about Mercato Partners
Is Mercato Partners a venture capital or private equity firm?
Mercato Partners is a venture capital and private equity firm. It backs companies at Series A, Seed, Pre-seed, Series B and Late Stage (Series C+), writing tickets of $10-50 m.
Where is Mercato Partners located?
Mercato Partners is located in Salt Lake City, Utah, United States.
When was Mercato Partners founded?
Mercato Partners was founded in 2007.
What sectors and industries does Mercato Partners invest in?
Mercato Partners invests in companies and startups in Foodtech, Food and Beverage, Fashion/Beauty, Financial Services, Fintech, Marketing and Advertising, Media and Entertainment, SaaS, Security, Software, Telecommunications, Business Services (B2B), Healthcare Services, AI, Infrastructure, HealthTech, Deeptech, Consumer Products, Consumer Services (B2C), Retail.
What is Mercato Partners geographical focus of investments?
Mercato Partners invests in companies and startups in Europe, South America, North America.
At what stages of companies and startups does Mercato Partners typically invest in?
Mercato Partners invests in companies and startups at Series A, Seed, Pre-seed, Series B, Late Stage (Series C+).
What is the usual amount of Mercato Partners investment?
Mercato Partners usually invests $10-50 m on average.
What is the amount of assets of under management (AUM) for Mercato Partners?
Mercato Partners has around $1 000m assets under management.
When was Mercato Partners last fund created?
Mercato Partners last fund was created/launched in 2025-01-20
What are the contacts of Mercato Partners?
Mercato Partners can be reached through its website mercatopartners.com, its LinkedIn page and its X account. Its general enquiries address is admin@mercatopartners.com. Cold-mailing a general inbox rarely reaches a partner, so Private Equity List also lists the investment-team contacts for Mercato Partners — names, roles, verified work emails and LinkedIn profiles — available on a Pro plan from $129/month (see pricing). Contacts are sourced from the firm's website and LinkedIn and re-verified on a rolling cycle. Spot a stale contact, or none at all? Report it — we re-run that firm within 48h and get back to you.
Can I access Mercato Partners data via API or MCP?
Yes. Every field on this page — profile, funds, investment criteria, portfolio and investment-team contacts — is available programmatically through the Private Equity List REST API and MCP server, so AI assistants such as Claude and ChatGPT can query Mercato Partners directly instead of scraping this page. One subscription covers both the web app and machine access — see API & MCP.
When was the Mercato Partners profile last updated?
Private Equity List re-verifies investor profiles on a rolling cycle, pulling from the firm's own website and LinkedIn rather than a one-off import. This profile was last updated on 21 February, 2026. Something out of date here? Report it — we re-run that firm within 48h and get back to you.