Ariel Alternatives

Investor type

PE

Founded

2021

AUM

$1 500 M

Location

New York, New York, United States

$10-50 m

Investment Ticket

3-5 years

Investment Horizon

Series B, Late Stage (Series C+)

Investment Stage

Acquisition, Market Expansion, Buy-and-build, Pre-agreed exit, Long-term ownership, Growth Expansion, Mergers and Acquisitions

Exit Strategy

Investor profile last updated: 27 July, 2026

Profile

Ariel Alternatives, LLC is a private asset management firm affiliated with Ariel Investments, LLC. Ariel Alternatives is an enterprise newly conceived for the times and built on a four decade-old foundation. The firm's first initiative, Project Black, is on a mission to scale sustainable, middle-market, minority-owned businesses and fuel Fortune 500 vendor diversity.

Co-Founders Leslie Brun and Mellody Hobson share a desire to make a positive impact by investing in the world they want to see. Every individual on the team - at all levels - plays a role that is critical to our firm’s success. We seek subject matter experts who are unapologetically themselves. We encourage our teammates to reach their full potential and give them the runway, support, and resources to succeed.

Ariel celebrates diversity and practices inclusion as a way to get work done – it’s in our DNA. As an equal opportunity employer, our employment decisions are based on business needs, job requirements and individual qualifications without regard to race, color, religion, age, sex (including pregnancy), sexual orientation, gender identity, national origin, ancestry, marital status, parental status, mental or physical disability, military or veteran status, or any other basis protected by federal, state, or local law. Ariel is committed to recruiting and retaining talented applicants, and to providing all employees with a workplace free from discrimination and/or harassment.

Industry

Consumer Products Consumer Services (B2C) Financial Services Fintech Healthcare Services Industrial Media and Entertainment Transportation Technology Infrastructure Logistics

Region of investment

North America

Ariel Alternatives Funds

Name Type
Questionare
Industry
Questionare
Stage
Questionare
Region
Size AUM Launch date
Project Black, LP
Private Equity (PE)
Consumer Products
Consumer Services (B2C)
Financial Services
Fintech
Healthcare Services
Industrial
Media and Entertainment
Transportation
Technology
Series B
Late Stage (Series C+)
North America
$5-10 m
$1500 M
January 2023

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FAQs about Ariel Alternatives

Ariel Alternatives is located in New York, New York, United States.
Ariel Alternatives was founded in 2021.
Ariel Alternatives invests in companies and startups in Consumer Products, Consumer Services (B2C), Financial Services, Fintech, Healthcare Services, Industrial, Media and Entertainment, Transportation, Technology, Infrastructure, Logistics.
Ariel Alternatives invests in companies and startups in North America.
Ariel Alternatives invests in companies and startups at Series B, Late Stage (Series C+).
Ariel Alternatives usually invests $10-50 m on average.
Ariel Alternatives has around $1 500m assets under management.
Ariel Alternatives last fund was created/launched in 2023-01-15